GERBER // MCT Cutter
Gerber Technology wanted to create a new sleek promotional video for their MCT Cutter product to play at trade shows to draw audiences in.
The desire was to create a style that stood apart from the traditional bright product videos of the past and that of their competitors.
In this video, we wanted to pursue a cinematic tone with immersive graphics to deliver information at any point in the video.
Emmanuil MorariDirector of Photography